Blizzard makes 4 billion USD in microtransactions

>"For the year ended December 31, 2017, Activision Blizzard's net bookingsB were a record $7.16 billion, as compared with $6.60 billion for 2016. Net bookingsB from digital channels were a record $5.43 billion, as compared with $5.22 billion for 2016."

>"Activision Blizzard delivered a fourth-quarter record of over $1 billion of in-game net bookingsB, and an annual record of over $4 billion of in-game net bookingsB."

Up from 3.6 billion during 2017

Are microtransaction the future of gaming, Sup Forums? For example: You just buy your complete game out of different Microtransactions/DLCs (see Warhammer, but more extreme).

investor.activision.com/releasedetail.cfm?ReleaseID=1056935

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Sounds like a great place to work at.

How is that even possible? Do the top 0.1% play these games?

Those are retards buying lootboxes in CoD though

When Metzen said that he was having panic attacks due to fans...he probably meant due to having non-stop pressure to force micro-transactions in to WoW. EA and Activision are the two main reasons why the gaming industry needs government intervention.

Gambling addicts

You underestimate how willing people are to throw their money at this company. Shit, I'm not even ashamed of this Death Knight bathrobe I'm wearing.

Gambling on skins in Overwatch. Lootbox has garbage inside? Pay (roll) again for another chance.

Stock market was a mistake

more like non-stop pressure from the absurd 70-hour work weeks all video game employees face

being an executive member in a management position must have been absolute hell for him

probably juggling 20 different projects a week

>gaming industry needs government intervention.
EA and Blizzard are big and rich enough to lobby against any attempts of making lootboxes or microtransactions illegal. NOTHING will EVER get passed and no court precedents will EVER get made, at least no in the US.

I've been playing WoW for years and have never felt the need to pay outside the expansions and subscription fee. Why should the successful be slapped when the feeble minded can't control themselves? It's not like their going to save their money otherwise.

>unironically thinks the programmers get any pay raise from the microtransactions. LUL
>It all ends up in the CEOs pockets or for future investment.

>more like non-stop pressure from the absurd 70-hour work weeks all video game employees face

Hello game journalist from the year 2006, they need you to go back home. This is not even close to relevant anymore.

reason blizzard is heavily marketing to chinese/koreans in every game they have because they keep buying all skins/lootboxes they put to store

>35 million players
>each player only needs to spend $100 for them to reach 4 Billion
Yeah I don't think microtransactions have much to do with this. They just have a good game.

This Thread:

>WAAAAH!!! I CAN'T HELP BUT BUY THESE MEANINGLESS LOOTBOXES BECAUSE I WANT TO BE SEEN AS THE COOL KID ON THE BLOCK WITH MY SWEET NEW SHOES THAT ADD NOTHING TO GAMEPLAY. LITTLE DO I KNOW, IF I ACTUALLY PLAYED AND DID WELL AT THE GAME, I WOULD RECEIVE LOOTBOXES FOR FREE ON A REGULAR BASIS. THAT'S ACTUAL EFFORT THOUGH AND I'M ALLERGIC TO WORK! WAAAH!!!!

>10000 people change their WoW server = for 10$/pop
>another 10000 level up their character to 100 = for 10$/pop
>10000 buy every single new mount (roughly 10-20 per year for 10-20$)
>overwatch loot chests
>hearthstone card packs
>name change
>etc.

>NOOOOOOO THEY ARE MAKING TOO MUCH MONEY FROM PEOPLE WHO EENJOY THEIR PRODUCTS THEY ARE TOO SUCCESSFUL FOR MY LIKING AND THUS THEIR MONEY MUST BE TAKEN AWAY FROM THEM
Huh, never though vtards are commies, but here we are.

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We'll see how far they try and push it. If they push it too far, governments will throttle them hard.

I'm glad, this means they can keep hots alive despite it being a ghost town.