>One tactic that worked on an issue that wasn’t a #1 recently was a special up-priced issue. “When we’re going from the $3.99 to the $9.99 Spider‑Man we almost tripled sales,” Gabriel pointed out.
>“Yes, there were incentives put on it. There were some variants, but to see triple sales on the $9.99 Spider‑Man book and to hear from half of the retailers saying, ‘This helped make our week,’ and then another portion of the retailers saying, ‘Shame on you Marvel for making us more money,’ we sit back. The only thing we have to look at are the numbers and comments like that. We’ll go with the numbers any day, because we’re interested in making us and you money.”
This guy in the comments put it best...
>The thing is while a higher priced special issue may raise sales, increasing the regular price doesn't have the same effect. It's the SPECIAL part that increases sales, not the higher price.
I guess all that diversity has made them out of touch with reality.
Levi Cox
thinking's for poor people
Carter Mitchell
This seems like something Mr Krabs would say.
Liam Edwards
Stop giving that faggot Rich clicks dude made 5 articles on a ICV2 post let that marinate
Ayden Nelson
He also made 3 posts about Doom Patrol being delayed/cancelled when he could have just fucking updated the first one with the right info. If anyone cares: DP #6 is in April, Trade in June, and DP #7 is in July. A two month delay between arcs
Noah Rodriguez
If you're going to fill every 10$ issue with as much content as these specials usually have, you're basically just releasing anthology books at that point. Or if it's all by a single writer, OGNs. The latter, at least, isn't a good business model.
That's actually more than what most third party trades cost. Even some big two trades cost around that much.
Matthew Scott
>The thing is while a higher priced special issue may raise sales, increasing the regular price doesn't have the same effect. It's the SPECIAL part that increases sales, not the higher price. Then explain Special Education you retards
Gavin Gomez
Image firsts are $10. On Amazon you can get most rebirth trades for less than $12. Marvel is just the Jewiest company in the industry. I feel bad for the fags that drop a Hamilton on a Deadpool comic that you can read in less than the time it takes to take a shit.
Levi Hernandez
You need more fiber user.
Brandon Perez
This. Some Image and Dynamite trades go for six or seven bucks in Amazon, and that's NEW. The last time I bought a Marlel trade, it was thinner than most of my trades and overpriced as shit.
Carson Parker
You know, Marvel really deserves to collapse...
Nathan Hall
No, everyone deserves to be fired and these characters should be put in the hands of people who actually give a shit.
Angel Bennett
>Soon
Nicholas Ward
It'll be the 90s all over again, only without the cool holofoil covers.
Jacob Morales
I'm still laughing at this one >Release $10 Issue >Release the trade of same arc that's literally just the issue >$15 Why?
