>Apple today announced the release of a new hardbound book chronicling 20 years of Apple’s design, expressed through 450 photographs of past and current Apple products. “Designed by Apple in California,” which covers products from 1998’s iMac to 2015’s Apple Pencil, also documents the materials and techniques used by Apple’s design team over two decades of innovation.
>The book, like so many other Apple products, is available in two sizes: a 10.20" by 12.75" "Small" version that sells for $199 and a 13" by 16.25" "Large" version that costs $300.
>paying $200-$300 for a book with pretty pictures of Apple products
you literally cannot make this shit up pham ahahahahahah
Wyatt Myers
>which covers products from 1998’s iMac to 2015’s Apple Pencil, also documents the materials and techniques used by Apple’s design team over two decades of innovation. So from Steve Jobs era good stuff, to post-Jobs era trash? Why purchase a design book that's only about decline in design?
Jayden Phillips
I was assuming it's a joke until I clicked the link.
Brandon Wood
reminder to you all, this is not april fool joke, this is real af
Angel Fisher
>>The book, like so many other Apple products, is available in two sizes: a 10.20" by 12.75" "Small" version that sells for $199 and a 13" by 16.25" "Large" version that costs $300. Jesus christ this literally sounds like an onion news article. Aplel are memeing themselves to death.
Nolan Morris
Scans when?
William Harris
It's not too expensive folks, you're getting two books for the price of one. It also doubles as a Samsung design book
Jayden Phillips
>“Designed by Apple in California” is available in two sizes and printed on specially milled, custom-dyed paper with gilded matte silver edges, using eight color separations and low-ghost ink.
Now using iPaper and iInk!
Carson Adams
$300 for pictures you can see on the internet for free.
fucking outlandish.
David Bell
apple book
apple book Pro
Levi Green
Are you loons so obsessed with this shit that you need to have two shitposting threads about it at the same time?
Carson Smith
>Open article >It actually says this
Holy fuck Apple
Julian Clark
t. iFag
David Ward
Kek.
Apple fans aren't exactly the most sane people.
Adrian Russell
66 cents a page (for the $300 one)
holy fuck apple
Jonathan Morris
>Designed in California Does it include a side to side comparison of the elements "inspired" by Braun?
Tyler Hernandez
>“Designed by Apple in California” is available in two sizes and printed on specially milled, custom-dyed paper with gilded matte silver edges, using eight color separations and low-ghost ink. This linen-bound, hardcover volume was developed over an eight-year period. It is published by Apple.
Seriously?
Juan Reyes
Does the Apple design room smell musty as fuck since all they do is sit wanking each other off congratulating each other?
Christian Butler
Designed in California, Printed in China.
Isaiah Sullivan
>200-300$ >for a fucking photo book Whoever spends shekels on this deserves to be gassed
Wyatt Sanders
I don't think Steve Jobs would have put out a nostalgic book about his own companies old products
Sebastian James
Why not? I think he would have
Jonathan Miller
because he was obsessed with making a point about how his company should always look forward and not reminisce about old stuff
muh innovation and all that
Jackson Fisher
all that COURAGE
Brody Foster
But they were nostalgic for 1950s braun home appliances
Jack Davis
Agreed with you, if a company begins to glorify the products from the good old days, it's a sign that they don't know what do for the future. This is some stuff IBM could have done, not Apple.
Josiah Russell
>This linen-bound, hardcover volume was developed over an eight-year period.
EIGHT
Tyler Miller
To learn how not to do it
James Price
>The book, like so many other Apple products, is available in two sizes: a 10.20" by 12.75" "Small" version that sells for $199 and a 13" by 16.25" "Large" version that costs $300.
Is this a premature April Fools joke or something?
Bentley Parker
I mean it's just acoffee table book. The Smithsonian one is like $150
Carter White
Isn't skeuomorphism literally just nostalgia for physical objects?
Chase Ward
isnt this standard for these sort of illustration/graphic books? its quite long too
Owen Young
They started drinking their own Kool-Aid.
It really is the end for Apple.
Angel Morris
Because applefags eat everything Apple shits.
Christopher Morris
>"paying $200-$300 for a book with pretty pictures of Apple products" >he has no idea for how much photobooks sell wew lad
Christian Campbell
Cheapest MacBook I've ever seen.
Maybe Sup Forums can afford this one
Adrian Morales
What page is this triumph of Apple design on?
Carson Adams
...
Ryder Nguyen
Fuck me they even sell them in regular and plus/pro versions like their laptops and phones, these guys finally lost it.
Jace Price
>Whoever spends shekels on this deserves to be gassed hmmm
Jonathan Hill
Design books are nice desu. This one costs about 4 times more than it should though. There's a really nice Sony one for all those walk/discman fetishists that's like £20 and I think a braun one from tashkent for £30. Don't see how apple can justify this personally.
Ethan Rogers
>There's a really nice Sony one Name, please.
Christopher Parker
Not that guy, but I suspect he;s talking about "Sony Design: Making Modernity"
Henry Lee
Oh my god
Mac users will buy anything
Joseph Brooks
Oh, but that book is more expensive than £20. Anyway, thanks for the name.
Yeah that's the one. I picked it up for £25 including postage. If you wait it should pop up on an amazon seller for that. That's where I got it from. Unless it's stopped being printed in which case the price will just start creeping up.
Chase Morris
Skeuomorphism is ok, the problem is the trend about Minimalism.
Brody Butler
>8 years >4/5ths of a decade to make a picture book
Evan Brown
Pic related is Sony's design book for only 50$. Apple is just a greedy company.
Levi Reed
I bet that book has a lot more pics than the Apple one.
Sebastian Ortiz
I feel like such a fucking cuck, but I really want that book now. I love collecting industrial design/product design books.
Michael Wood
Apple faggots will defend this (if they weren't in some line waiting to be the first to get ripped off).
Henry Bell
You just don't understand Apple culture! This is a representation of Apples great contribution to technology and to society. this is a masterpiece that deserves to be praised. Its value will only increase once you plebes start to understand how terrific Apple is to this world.
Thomas Brown
...
Michael Fisher
>release a book in two different sizes This changes everything. Again.
James Powell
Don't you DARE suggest I am posting in jest!
Cameron Morales
Sorry Apple.
I enjoy your iPhone. I love the iPad, I'd rather build a Hackintosh than get a Mac but this is just lame. This would only be interesting if it had prototypes and scraped ideas.
>a video for selling a book by apples lead designer kek
Adrian Gutierrez
Do I need seer stones adapters to read this?
William Sullivan
I think I will just wait for the movie.
Luke Ortiz
>Tickets are $30 a piece
Christopher Bennett
The only Apple product that has ever been worth owning was their stock. Anything else is for gullible brainless morons. Nowadays though not even their stock is looking good anymore.
Connor Roberts
>no ports >shitty resolution >no Apple logo in the back 0/10, won't buy
Parker Foster
>$50
Brody Gray
> That book is cheap mass produced crap with designs nobody cares about.
I don't think any of you have ever looked at a design book in your life. These prices are not outrageous. The amount of cog dis in here is off the charts.
Kevin Richardson
>stock photos of iToys on a white background >good design book Ayyyy
Joseph Robinson
Name another tech company that has had as significant an influential designs as Apple, because it's sure as hell not coming from the Google pajeet camp. Must be coincidence that every laptop is trying to be a Mac, every phone is trying to be an iPhone, and every tablet was trying to be an iPad before they finally gave up.
Julian Stewart
is it printed on exclusive Apple paper?
Ryan Lee
Can we use any bookmarks or do we need to buy the iBookmark™ to read it?
Luis Morgan
If you want a good Apple design book might as well buy the one from Braun.
Tyler Adams
But this instead.
t. Richard Sapper
Alexander Wright
$200/300 fucking shit, apple is the greediest company ive ever seen
Noah Kelly
If you want a good book on Apple design why not just buy this?
Oliver Miller
Or even better, go straight to the source of Apple design and get one of the great books on Dieter Rams.
Isaiah Perez
And you're the biggest retard I've ever seen.
Juan Lopez
t. Jonathan Ive
Stop shitposting Jony and get back to eliminating some useful ports.
Jonathan Lee
is this the fall fashion catalog?
Austin Sanchez
>Comparing limited, old classic book to a mediocre illustration book
Josiah Cox
If you fags are too poor for that book, you could drop $150 on Paul Kunkel's Appledesign. That one is filled with prototypes and design concepts up to just before the iMac. Luckily I got mine when it was still in print for $40. I just hope the fucking silverfish haven't found it yet.
