On July 30, 2014, an anonymous user made a reply in a thread on the board Sup Forums "Politically Incorrect" of Sup Forums, criticizing modern art in an ironic fashion, saying:
"Art used to be something to cherish Now literally anything could be art This post is art. —Anonymous"
Less than an hour later the post was photographed off the screen and framed by another user who posted another reply in the thread with a photo of the framed quote. Later the user, after endorsement by other anonymous users in the thread, created an auction on eBay for the framed photo which quickly rose to high prices, culminating in a price of $90,900.00
